bringing their distinct aesthetic sensibilities to spaces where guests don’t just wear the brand, they live it. The hotel represents the ultimate canvas for fashion designers: A place where interior design, atmosphere and lifestyle converge. Unlike the seasonal churn of fashion collections, hotels offer more permanent extensions of a designer’s brand identity—one that is etched into marble lobbies, woven into custom upholstery and glimmering across light fixtures. These spaces are more than just stylish accommodations; they’re immersive destinations that reveal the artistry, craftsmanship and storytelling inherent in a fashion brand’s DNA. Below, we explore four hotels that offer the full fashion fantasy.
Armani Hotel, Dubai
Located in the world’s largest tower, the Burj Khalifa, the Armani Hotel is a masterclass in elegance, as Italian fashion designer Giorgio Armani played a role in every part of the design process. The Armani Hotel opened its doors in 2010 and was the first hotel from the industry veteran. The interiors reflect Armani’s signature design codes with clean lines, sumptuous fabrications and a muted color palette of chocolate and grey. Every detail, from the Eramosa stone floors to the bespoke furniture, has been curated to evoke an atmosphere of calm and serenity. With 160 guest rooms and suites, each space feels more like a private residence than a traditional hotel room. In addition, every guest has access to a lifestyle manager who acts as a host and facilitates the hotel’s “home away from home” mission. The hotel has turned dining into an art form and guests can indulge their taste buds with Italian, Japanese and Indian cuisine.
Vermelho Melides
Tucked into the serene village of Melides, Portugal, Vermelho is French fashion designer Christian Louboutin’s bold step into the world of hospitality. Opened in April 2023, the 13-room boutique hotel fuses Spanish and Alentejo design elements with pops of the designer’s signature red. In fact, Vermelho means red in Portuguese. Inside, no two rooms are alike. Mr. Louboutin collaborated with artisans from Portugal, India and Senegal to curate an eclectic yet deeply personal design vernacular that feels more like a collector’s home rather than a hotel. Hand-painted tiles, antique furniture and whimsical details such as brass beetle door handles speak to the designer’s worldly sensibility. Xtian, the hotel’s restaurant, offers a photogenic ambiance and serves local culinary delights, reflecting Mr. Louboutin’s appreciation for regional flavors.
Palazzo Versace, Dubai
Drama and decadence define Italian fashion designer Donatella Versace’s Palazzo Versace, which opened in 2015. The palatial hotel is a maximalist’s dream, down to the Medusa-head mosaics, baroque-print cushions and Carrara marble floors. The hotel boasts an impressive array of dining options, including Enigma, a Parisian restaurant that draws on the Iranian origins of the Michelin-starred Chef Mansour Maraian, and Vanitas, an Italian fine dining restaurant set against the Dubai Creek. In addition, the hotel’s spa includes dedicated thermal suites with a spa pool, sauna, steam room, lounge and a Moroccan hammam.